We Are Creators
Social Made Local is a Queer-owned Canadian brand driven by the belief that creativity can spark change. We are here for creators—people like you—who are passionate about using social media to share their stories, build connections, and inspire others. Whether you’re into fashion, film photography, or anything in between, we’re a community that celebrates self-expression and creativity.
Growing up Queer on the prairies, we know the importance of representation and visibility. We’re committed to building a space where everyone is seen, heard, and supported. There’s no room for ego here, just a shared commitment to lifting each other up and creating a more inclusive, supportive world.
We believe in the power of real stories and authentic voices. If you’re ready to create change and connect with like-minded individuals, you’ve found your place.
Inclusive Apparel
Our apparel reflects the authentic journey of creators. We focus on gender-inclusive sizing, bold colours, and artwork that represents the diversity of our community. By working with talented illustrators across Canada, we ensure that every design speaks to our values of inclusivity and self-expression.
We use Print-On-Demand technology, allowing us to reduce waste and only print what is needed. Our garments are ethically sourced, WRAP-certified, and printed in Canada using non-toxic, water-based, vegan inks. This eco-friendly process allows us to offer a wider range of styles, colours, and sizes, ensuring the perfect fit for many bodies and identities.
When you wear Social Made Local, you’re supporting a brand that prioritizes both sustainability and kindness, while embracing technology to help minimize our environmental footprint.
Our Community
We believe every creator has a unique story that deserves to be shared. Whether you're just starting or have been creating for years, we’re here to support your journey. Your voice, your creativity, and your perspective have the power to make a lasting impact.
We’re more than just a brand—we’re a community where Queer creators can feel supported, inspired, and connected. Our goal is to foster an environment where you can grow and make a difference through your content. That’s why we donate a portion of our sales to Canadian charities that promote self-expression, creativity, and Queer empowerment.
Together, we can inspire social change and create something extraordinary.

Meet The Owner
Hey, I'm Tyler (he/they) and I'm the founder of Social Made Local. As a Queer content creator, the SML brand perfectly combines my love of apparel, vintage photography and building inclusive spaces. I appreciate every one of our customers, collaborators and models. Your support truly means the world to us!